Audience Profile
Our audience is vocal, social + looks to us on all things local.
6AM City Newsletter Portfolio521
Publications
3,743,000
Total Audience
1,555,569
Subscribers
—
Open Rate
6AM City Editorial-Led PublicationsDaily20
Publications
2,008,030
Total Audience
570,695
Subscribers
68.4%
Open Rate
6AM City BizBrief PublicationsWeekly10
Publications
296,335
Total Audience
296,335
Subscribers
67.8%
Open Rate
6AM City Southward PublicationWeekly—
Publications
—
Total Audience
—
Subscribers
—
Open Rate
5AM City AI-Empowered PublicationsDaily491
Publications
1,439,000
Total Audience
688,539
Subscribers
8.4%
Human Open Rate
Data as of October 31, 2026
Get to know our readers
71%Female Leaning
85%Are age 35+
80%Earn above the median HHI for their city
68%Travel 4+ times per year
76%Employed
46%Parents with school age children
Purchase Intent76%Use our brand to make purchasing decisions
Decision Makers46%Are decision makers at their place of work
Local Shoppers96%Believe it's important to shop locally
The Super Local
Social CloutFamily FirstFrequent TravelerCity Pride / City ProudStylishCareer DrivenEarly AdopterCoffee Shop ConnectorEarly RiserActive / On-the-GoOutdoor EnthusiastLocal Leader
Publication Performance
Explore audience data across our publications. Select a publication to jump to its profile.
2,304,365Total Audience
Daily Newsletter
570,695Subscribers
68.4%Open Rate
5.7%CTR
Weekly BizBrief
296,335Subscribers
67.8%Open Rate
2.5%CTR
Web + Social
418,660Monthly Web Users
1,018,675Instagram Followers

491 Publications
New Publications Weekly
AI-Empowered Newsletter Publications
1,439,000Total Audience
Daily Newsletter
688,539Subscribers
8.4%Human Open Rate
0.5%Human CTR
Web + Social
553,000Monthly Web Users
196,488Instagram Followers
86,983Total Audience
Daily Newsletter
21,289Subscribers
67.4%Open Rate
10.4%CTR
Web + Social
19,866Monthly Web Users
45,828Instagram Followers
53,918Total Audience
Daily Newsletter
24,626Subscribers
68.8%Open Rate
3.5%CTR
Web + Social
11,278Monthly Web Users
18,014Instagram Followers
92,954Total Audience
Daily Newsletter
30,002Subscribers
69%Open Rate
5.1%CTR
Web + Social
13,816Monthly Web Users
49,136Instagram Followers
114,130Total Audience
Daily Newsletter
28,569Subscribers
68.1%Open Rate
8.1%CTR
Web + Social
22,447Monthly Web Users
34,546Instagram Followers
99,337Total Audience
Daily Newsletter
23,950Subscribers
69.8%Open Rate
7.7%CTR
Web + Social
26,145Monthly Web Users
49,242Instagram Followers
171,652Total Audience
Daily Newsletter
36,114Subscribers
74.1%Open Rate
16.8%CTR
Weekly BizBrief
32,439Subscribers
68%Open Rate
5.9%CTR
Web + Social
26,136Monthly Web Users
76,963Instagram Followers
88,218Total Audience
Daily Newsletter
24,067Subscribers
66%Open Rate
4.9%CTR
Weekly BizBrief
17,142Subscribers
64.2%Open Rate
1.7%CTR
Web + Social
18,583Monthly Web Users
28,426Instagram Followers
155,272Total Audience
Daily Newsletter
35,574Subscribers
67.4%Open Rate
6%CTR
Weekly BizBrief
32,801Subscribers
65.4%Open Rate
2.3%CTR
Web + Social
16,244Monthly Web Users
70,653Instagram Followers
38,089Total Audience
Daily Newsletter
25,906Subscribers
43.6%Open Rate
8.2%CTR
Web + Social
12,183Monthly Web Users
—Instagram Followers
49,043Total Audience
Daily Newsletter
16,644Subscribers
68.1%Open Rate
8.9%CTR
Weekly BizBrief
14,862Subscribers
65.9%Open Rate
4.6%CTR
Web + Social
8,988Monthly Web Users
8,549Instagram Followers
206,172Total Audience
Daily Newsletter
38,042Subscribers
72%Open Rate
9.6%CTR
Weekly BizBrief
34,442Subscribers
70.8%Open Rate
3.4%CTR
Web + Social
23,204Monthly Web Users
110,484Instagram Followers
156,441Total Audience
Daily Newsletter
32,181Subscribers
67.8%Open Rate
8.2%CTR
Weekly BizBrief
30,076Subscribers
65.7%Open Rate
3.7%CTR
Web + Social
33,711Monthly Web Users
60,473Instagram Followers
251,511Total Audience
Daily Newsletter
47,852Subscribers
76.8%Open Rate
15.8%CTR
Weekly BizBrief
44,249Subscribers
69.7%Open Rate
6.1%CTR
Web + Social
36,803Monthly Web Users
122,607Instagram Followers
162,025Total Audience
Daily Newsletter
30,416Subscribers
69.1%Open Rate
9.2%CTR
Web + Social
43,849Monthly Web Users
57,314Instagram Followers
11,442Total Audience
Daily Newsletter
6,993Subscribers
70.2%Open Rate
8.9%CTR
Web + Social
3,167Monthly Web Users
1,282Instagram Followers
170,541Total Audience
Daily Newsletter
33,520Subscribers
68.5%Open Rate
4.6%CTR
Weekly BizBrief
31,310Subscribers
70.7%Open Rate
1.6%CTR
Web + Social
23,082Monthly Web Users
82,629Instagram Followers
157,342Total Audience
Daily Newsletter
42,216Subscribers
67%Open Rate
4.2%CTR
Web + Social
28,865Monthly Web Users
86,261Instagram Followers
90,725Total Audience
Daily Newsletter
27,894Subscribers
69%Open Rate
4.6%CTR
Web + Social
17,326Monthly Web Users
45,505Instagram Followers
27,918Total Audience
Daily Newsletter
18,732Subscribers
64.6%Open Rate
4.9%CTR
Web + Social
6,631Monthly Web Users
2,555Instagram Followers
120,652Total Audience
Daily Newsletter
26,108Subscribers
66.5%Open Rate
9.6%CTR
Web + Social
26,336Monthly Web Users
68,208Instagram Followers
Data as of October 31, 2026



















